Arts & Culture Program
Rebrand and visual identity system for Portland Parks & Recreation’s Arts & Culture Program. Lead designer for a vibrant, adaptable brand language emphasizing accessibility, creativity, and community connection. Includes wordmarks, color palette, design treatments, and catalog cover variations to unify diverse arts programs under a single visual voice.
Student Project
Brand identity for a neighborhood farm stand. Centered on hand-drawn fingerprint produce illustrations that celebrate community, sustainability, and local character across signage, promotional materials, stationery, and website.
Design competition entry for street banners identifying Montavilla’s business district. Celebrates local character through playful color and iconography inspired by the neighborhood’s cafés, farmers market, and cycling culture.
Student Project
A series of animated gifs combining original photography with typography and motion to create uplifting, visually engaging messages centered on positivity and everyday moments.
Brand identity for a handmade leather goods company. Developed logo, hang tags, signage, and a web landing page, using natural textures and understated typography to reflect craftsmanship, durability, and a connection to materials.
Project Connect
Visual direction and lead design for campaign promoting recreation programs and activities across Portland. Developed cohesive layouts, imagery, and messaging to highlight the inclusivity and breadth of community offerings. Featured pieces include poster and mailer.
Center for Black Arts & Culture
Architectural graphics promoting the Interstate Firehouse Cultural Center as a center for Black arts and culture. Lead designer for banner, signage, and photographic window installations, transforming the building exterior into a dynamic visual statement celebrating community and history.
Hope & Healing
Brand identity and collateral for a private counseling practice. Designed logo, business card, and responsive web layout to convey warmth, trust, and calm through color and typography.
Hourglass Wellness
Logo exploration for a counseling practice. Developed variations emphasizing balance, mindfulness, and a sense of grounded renewal.
Freestanding banner series for Girl Scouts of Alaska outreach events. Uses bold color, approachable typography, and authentic photography to celebrate confidence, curiosity, and community among girls statewide.
Aquatics Hiring
Transit and outdoor advertising campaign for Portland Parks & Recreation’s Aquatics Division. Designed high-visibility graphics for buses, benches, and shelters to attract seasonal hires through clear messaging and bold, energetic visuals.
